I design experiences that are clear, intuitive and visually inviting.

BRANDS THAT HAVE TRUSTED ME

I design experiences that are clear, intuitive and visually engaging

BRANDS THAT HAVE TRUSTED ME

Where
visual design
meets
product thinking

product · brand · usability · conversion

I’m Sissy, a multi-disciplinary designer with 10+ years of experience. I studied advertising, visual design and fine arts.My experience spans across startups, agencies and enterprise brands. I've worked within a wide variety of industries, including healthcare, tech, education and finance — delivering work that performs and moves projects toward goals.

Where
visual design
meets
product thinking

product · brand · usability · conversion

I’m Sissy, a multi-disciplinary designer with 10+ years of experience. I studied advertising, visual design and fine arts.My experience spans across startups, agencies and enterprise brands. I've worked within a wide variety of industries, including healthcare, tech, education and finance — delivering work that performs and moves projects toward goals.

Turning complexity into clean, clear and visually appealing experiences

Working with me in a nutshell:
clear direction • fast execution • high taste • clarity first
My specialty is taking complex ideas and information and translating it across through digital and physical mediums.My work sits at the intersection of product, brand and usability – my design ethos centers on clarity, structure and systems — turning complex ideas into clean, usable experiences.


Reusable components · modular layouts · built for consistency and scale

UI and visual design,
built for scale and consistency.

Designed custom visuals, iconography and layouts for Spotify Advertising within an established system.

Focused on clarity, hierarchy and impactful visuals — translating various brands into Spotify’s visual system.

Connected brands · shared system · built to scale across products

Mentavi Health is a growing
family of healthcare products.

I led art direction across all brands, owning end-to-end design for Mentavi Health and its expanding products.

I built a unified component system of 80+ reusable elements applied across interfaces and experiences.

I redesigned the ADHD Online logo and branding to feel more modern, cohesive and aligned with the product experience.

Designed intuitive, mobile-first interfaces and mapped user flows to simplify complex journeys and drive conversion. We did A/B testing and refined based on Hotjar stats.

Product marketing · web modules · sales collateral · landing pages

Chartbeat Inc. is a SaaS company focused on content analytics – with an ecosystem of brands including Chartbeat, Tubular, FatTail and Lineup.

I worked within the product marketing team for all five brands.

I designed web modules, landing pages, decks and one-pagers, creating supporting visuals across web and marketing for both print and digital.

I worked within the product marketing team for all five brands.

I designed web modules, landing pages, decks and one-pagers, creating supporting visuals across web and marketing for both print and digital.

Spanning systems, structure and visual execution across web and product marketing.

Spanning systems, structure and visual execution across web and product marketing.

Product marketing · web modules · sales collateral · landing pages

Chartbeat Inc. is a SaaS company focused on content analytics – with an ecosystem of brands including Chartbeat, Tubular, FatTail and Lineup.

I worked in Figma, Adobe Illustrator and built pages in WordPress – taking work from design through implementation.

I also introduced and implemented my Folder Framework to bring structure to existing files and assets, making work scalable and easy to reference and maintain.

Modular layouts · scalable sections · product-focused UI/UX design

Clean, modular website experiences for a real estate transaction platform.

From wireframes to final layouts – focusing on clarity, hierarchy and flow.

Structured interfaces designed to simplify complex real estate transactions and support better decision-making.

A cohesive system designed for clarity, consistency and scale.

Product, Web & Visual Design

Product, Web & Visual Design

Los Angeles, CA | Available for select projects
Some links may earn me a small commission, at no cost to you.

Los Angeles, CA | Available for select projects
Some links may earn me a small commission,
at no cost to you.

© 2026 Sissy Yee. All rights reserved. This site was built with Carrd · Check out my side project

© 2026 Sissy Yee. All rights reserved.
This site was built with Carrd · Check out my side project

The Tools & Systems
Behind My Work

An evergrowing curated stack of tools and systems I use to stay organized, move fast and deliver consistent work. All built from what I use across projects.

How I work

complicated – disorganized – slow – unproductive
simple – clean – efficient systems + workflows

EASY AND HIGHLY REALISTIC

AI Headshots

ARAGON AI →
I've tried a few and this is hands down the best bang for your buck and the most realistic. AI headshot generator for professional LinkedIn, personal branding and business profile photos.

Use code SYEE for 15% off

Keep projects clean & easy to find

Productivity &
Collaboration Suite

GOOGLE WORKSPACE→
All-in-one workspace for email, documents and file management to keep your work running smoothly.

Launch Fast. No Code.

Easy & Affordable
Simple Website Builder

CARRD →
What I used to make this site!
The easiest way to build and launch clean landing pages, portfolios and simple sites—fast.

Get Clarity on Your Time

Time Tracking App

TOGGL →
Time tracking software for freelancers and client-based businesses. So I can easily track and submit hours for any clients who request them.

Your Files, Finally Organized

Folder & Naming System

THE FOLDER FRAMEWORK→
A scalable and structured folder and file naming system. Made for people who value organization and want a clean, easy to navigate backend. Great for client-based work.

Plan before you build

Map Your Website Before Building It

FLOWMAPP→
Map pages, journeys and structure before design starts. It cuts guesswork, speeds up decisions and makes everything easier to execute.

Start Selling Today

eCommerce Website Builder

SHOPIFY →
Launch and manage your store—all in one place.

Start Selling Today

eCommerce Website Builder

SHOPIFY →
Launch and manage your store—all in one place.

Manage Projects Like a Pro

Project Management

MONDAY.COM→
Manage clients, tasks and workflows in one place. My personal favorite!

Stickers Worth Sticking Everywhere

Stickers + Merch

STICKER MULE→
Custom stickers and packaging that make your brand look as good in real life as it does on screen.

Get $10 store credit with my link

A To-Do List That Actually Works

To-Do List App

TEUXDEUX→
A simple but powerful system to plan your days, stay focused and actually finish what you start. Sort of like a web-based Bullet Journal.

Studio-Level Motion, Simplified

Animations

JITTER VIDEO→
What I used for all the animations on this site!
Free web-based animation tool for websites, apps and content—studio-quality motion, fast and easy.

My WFH Setup

Laptop Goodies

My Side project!

Creative Systems

Everything I use to stay organized, move quickly and get work done.

My Side project!

Creative Systems

Everything I use to stay organized,
move quickly and get work done.

Product, Web & Visual Design

Product, Web & Visual Design

Los Angeles, CA | Available for select projects
Some links may earn me a small commission, at no cost to you.

Los Angeles, CA | Available for select projects
Some links may earn me a small commission,
at no cost to you.

© 2026 Sissy Yee. All rights reserved. This site was built with Carrd · Check out my side project

© 2026 Sissy Yee. All rights reserved.
This site was built with Carrd · Check out my side project

Best for: landing pages, small sites, early stage products

Fix what’s holding
your product back

A focused UX audit that surfaces friction, clarifies your flows and shows exactly what to fix.
 
Delivered async. No meetings required — everything is documented clearly for your team to review and implement.

What you’ll walk away with:
What’s working & not working
Suggestions on what to fix
How to improve key flows
Direction for design + structure

FAQs


What exactly is included in the audit?

A focused review of your key user flow(s). I will identify friction, unclear UX and conversion blockers, then give clear, design suggestions, prioritized recommendations on what to fix and why.


What's needed to get started?

Access to your product or website and a completed intake form.


Is this a redesign?

No. It’s an audit. You’ll get clear direction and suggested improvements, not a full redesign. If you want implementation after, that can be purchased as an add-on.


Will this actually improve conversion?

That’s the goal. The audit surfaces what’s getting in the way so you can make targeted improvements instead of guessing.

How will the audit be delivered?

As a Figma file with annotated screenshots and actionable notes. Fully async — no calls required.


How long does it take?

The Focused UX Audit takes 3-5 business days and the Comprehensive UX Audit is 7-10 business days.


How do I know if this is right for me?

If your product feels “fine” but isn’t converting or something feels off, this is for you. The audit helps pinpoint what’s not working so you can fix it with clarity instead of guessing.


What happens after the audit?

You’ll have a prioritized roadmap of what to fix. You can implement internally or I can support with the "Figma Redesign Pass" that can be purchased as an add-on.

What exactly is included in the audit?

A focused review of your key user flow(s). I will identify friction, unclear UX and conversion blockers, then give clear, design suggestions, prioritized recommendations on what to fix and why.


What's needed to get started?

Access to your product or website and a completed intake form.


Is this a redesign?

No. It’s an audit. You’ll get clear direction and suggested improvements, not a full redesign. If you want implementation after, that can be purchased as an add-on.


Will this actually improve conversion?

That’s the goal. The audit surfaces what’s getting in the way so you can make targeted improvements instead of guessing.


How will the audit be delivered?

As a Figma file with annotated screenshots and actionable notes. Fully async — no calls required.


How long does it take?

The Focused UX Audit takes 3-5 business days and the Comprehensive UX Audit is 7-10 business days.


How do I know if this is right for me?

If your product feels “fine” but isn’t converting or something feels off, this is for you. The audit helps pinpoint what’s not working so you can fix it with clarity instead of guessing.


What happens after the audit?

You’ll have a prioritized roadmap of what to fix. You can implement internally or I can support with the "Figma Redesign Pass" that can be purchased as an add-on.

Focused UX Audit
Starting at $1,700


BEST FOR:Landing pages, smaller websites, early-stage products
SCOPE:Review of 1–2 key flows
INCLUDES:UX/UI friction, conversion blockers, visual hierarchy + design feedback
DELIVERABLE:Annotated Figma file
TURNAROUND:3–5 business days
COMMUNICATION:Fully async, no calls/meetings

Comprehensive UX Audit
Starting at $3,200


BEST FOR:SaaS platforms, larger websites, more complex products
SCOPE:Review of 3–5 key flows
INCLUDES:Deeper usability feedback, design consistency issues, broader flow review
DELIVERABLE:Annotated Figma file
TURNAROUND:7–10 business days
COMMUNICATION:Fully async, no calls/meetings

Focused UX Audit
Starting at $1,700


BEST FOR:Landing pages, smaller websites, early-stage products
SCOPE:Review of 1–2 key flows
INCLUDES:UX/UI friction, conversion blockers, visual hierarchy + design feedback
DELIVERABLE:Annotated Figma file
TURNAROUND:3–5 business days
COMMUNICATION:Fully async, no calls/meetings

Comprehensive UX Audit
Starting at $3,200


BEST FOR:SaaS platforms, larger websites, more complex products
SCOPE:Review of 3–5 key flows
INCLUDES:Deeper usability feedback, design consistency issues, broader flow review
DELIVERABLE:Annotated Figma file
TURNAROUND:7–10 business days
COMMUNICATION:Fully async, no calls/meetings
Optional Add-ons
Figma redesign pass:
Starting at $1k
Follow-up Q&A doc (async):
+$300
Follow-up Q&A (call):
+$600

Start Your UX Audit Intake Form

Product, Web & Visual Design

Product, Web & Visual Design

Los Angeles, CA | Available for select projects
Some links may earn me a small commission, at no cost to you.

Los Angeles, CA | Available for select projects
Some links may earn me a small commission,
at no cost to you.

© 2026 Sissy Yee. All rights reserved. This site was built with Carrd · Check out my side project

© 2026 Sissy Yee. All rights reserved.
This site was built with Carrd · Check out my side project